Be a Keeper.
Plant the Seeds.
#BringBackTheBees

*PIN codes are available on select boxes of Cheerios, Honey Nut Cheerios, and MultiGrain Cheerios.

Where's Buzz the Bee?

Buzz is missing because there is something serious going on with the world's bees. With deteriorating bee colony health, bees everywhere have been disappearing by the millions and it's time we all did something about it1.

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How to Help the Bees

Redeem your free seeds and plant! Bees need wildflower pollen and nectar to stay happy and healthy so planting sunflowers, a variety of wildflowers, is a fun and easy way to help the bees.

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Cheerios Bring Back the Bees Soil Hands Water

We're Giving Away Over 520,000 Seed Packs to Canadians

88%

To Goal

456,118

Seed Packs Given Away

Get Free Seeds

Help Us Reach Our Goal

This year, we want to continue creating a bee friendly world by planting sunflowers. Get your FREE sunflower seeds from Vesey’s seeds.

Why we need Bees

1 in 3 bites of Food We Eat

is made possible by bees and other pollinators, who spread the pollen that crops need to grow. That includes many of our favourite foods like apples, almonds, coffee, and of course, honey.

Keeper's Corner

We are the Keepers, the protectors of bees. As long as the bees are disappearing, we pledge to plant. We're here to bring back the bees. Join our mission. Be a Keeper.

Print out your Keeper’s Guidebook and make it your own by colouring and filling it in however you like!

Bee Facts for Keepers

Everything you need to know about our friends the bees!
Why the Buzz?

The honey bee’s wings stroke incredibly fast, about 200 beats per second, thus making their famous, distinctive buzz. A honey bee can fly for up to nine kilometers, and as fast as twenty five kilometers per hour3.

The bee is the only insect that produces food eaten by man3.
Bees can recognize you

Honeybees make out faces the same way we do. They take parts—like eyebrows, lips, and ears—and cobble them together to make out the whole face. It's called "configural processing," and it might help computer scientists improve face recognition technology4.

Bee species have different tongue lengths that adapt to different flowers5.
Nature's most economical builders

In 36 BC, Marcus Terentius Varro argued that honeycombs were the most practical structures around. Centuries later, Greek mathematician Pappus solidified the "honeycomb conjecture" by making the same claim4.

There are over
20,000
species of bees in the world3.
City Stickers

Bees love to live in urban settings where there are short flight paths and a variety of different plants and flowers to sample just as much as they love the country5.

It takes one ounce of honey to fuel a bee's flight around the world3.
Life In Color

Bees have good colour vision. That's why flowers are so showy. They especially like blue, purple, violet, white and yellow5.

Let's Plant!

Here are some expert tips from our partner:

1

Choose a sunny location to plant your seeds (when in bloom your sunflowers will face east).

2

Plant seeds 1" in the ground, and 18"-24" apart. If planting more than one row, plant rows 30" apart.

3

Keep moderately moist until germination (10-14 days).

Seed pack

Honey Nut Cheerios is giving out free sunflowers seeds to help get you started!

Get Free Seeds

Free Shipping

Receive Free Shipping on all Vesey’s products with the purchase of any seed item (postal surcharges on larger items will still apply). Simply enter Promotion Code GMVS19 When placing your order online

Veseys

During the last three years, Vesey’s has led the seed industry through their efforts to assist the planting of Bee Friendly Flower Seeds across North America. With over one billion seeds planted during this time, Vesey’s recognizes the importance of strengthening the bee population for the benefit of our natural food supply.

About Veseys

Now entering their 80th year, Vesey’s Seeds of PEI is Canada’s largest mail order gardening business featuring a variety of catalogues that include seeds, bulbs, tools, accessories, starter plants and more!

To learn more and see first hand the thousands of gardening products Vesey’s has to offer simply go to www.veseys.com

Be A Keeper. Plant the Seeds.

#BringBackTheBees
Get Free Seeds
Cheerios Bring Back the Bees Packshot

Get your free youth t-shirt and sunflower seeds

PIN codes are available on select boxes of Cheerios, Honey Nut Cheerios, and MultiGrain Cheerios.

Redeem Now

1. Canadian Association of Professional Agriculturalists, Statement on Honey Bee Colony Losses (2015).

2. Klein, Alexandra-Maria et al “Importance of pollinators in changing landscapes for world crops.” Proceedings of the Royal Society of London B: Biological Sciences 274,1608 (2007).

3. ”20 Amazing Honey Bee Facts!.”www.benefits-of-honey.com, http://www.benefits-of-honey.com/honey-bee-facts.html, 8 December 2015.

4. Reilly, Lucas.”13 Fascinating Facts About Bees”. mental_floss, http://mentalfloss.com/article/53691/13-fascinating-facts-about-bees, 18 November 2013. 8 December 2015.

5. Suzuki, David. “Create a bee-friendly garden”. David Suzuki Foundation, http://www.davidsuzuki.org/what-you-can-do/food-and-our-planet/create-a-bee-friendly-garden/, 8 December 2015.